Well I read quite a bit about Search Engine Optimization when I took an interest in it.
Search engines, especially Google, are becoming very sophisticated and realise that many sites are putting up links merely to improve their rankings. In fact the significance of reciprocal links is already dwindling, more so if the site that you are exchanging links with is of a different theme. And it happens that we have different themes and content.
Furthermore, I don't have a links page currently, and I'm having my exams soon. I don't have time to sort out things right now. But when I do, you will be on the top of the priority list.
P.S. Check Google Adsense TOS. I think they said 3 ads per page only, or was I wrong? Do let me know.
